1. Know your objectives.
Doug Firebaugh of SocialMediaBlogster.com has identified seven emotional needs we may be seeking to satisfy when we browse the web: recommendation, focus, authorization, appreciation, recognition, assurance, and inclusion. Just before you publish, ask yourself: Is there something more constructive I could do to comply with that demand?
2. Be your genuine self.
In personal branding, the majority of us have a personality we want to establish or maintain. Ego-driven tweets concentrate on a schedule; authenticity interacts from the heart. Speak about the many things that really matter to you. If you need suggestions or assistance, ask for it.
3. If you want to post, consistently ask yourself: Is it real? Is it necessary? Is it kind?
Occasionally we publish ideas without considering how they might influence our entire audience. Before you share, ask on your own: is there anyone this might hurt?
4. Offer arbitrary tweets of compassion.
Every now and then I ask on Twitter, “Is there anything I can do to assist or sustain you today?” It’s a basic way to make use of social networks to give without assumptions of anything in return. By connecting to a complete stranger, you create the possibility of connecting personally with followers you could may have otherwise missed .
5. Experience now, share later.
It’s typical to take a picture with your phone and upload it to Facebook or email it to a close friend. This overlaps the experience of being in a moment and sharing it. It also decreases intimacy, because your entire audience joins your date or event in actual time.