Getting the Most Out of Your Dollars
You have a great print ad that’s been designed well and get’s all the information across. Then you place it in a prominent free distribution local magazine. You’ve invested some money into this and you just didn’t get the response you were hoping for. Why is that?
Along with the factors of “what you say” and “how you say it” comes “where you say it.” If your ad doesn’t get in front of the right people at the right time, it loses the majority of its effectiveness. You don’t see ads for makeup in Outdoorsman Weekly or ads for Remington in Good Parenting.
The next Business Builder Seminar will help you understand how to get in front your potential customers at the right time. Fortunately, if you’re working with a Full Service Ad Agency (like us!), you have a team of experts who know how to analyze your market and make the best decisions.
See you at the next Business Builder Seminar on the 15th at noon. Only at Complete Media!
$10 for the general public, free for the Complete Media Circle.